{"product_id":"sony-fe-28-70mm-f-2-gm-lens-black-sony-e","title":"Sony FE 28-70mm F\/2 GM Lens - Black (Sony E)","description":"\u003ccenter\u003e\u003cembed src=\"https:\/\/www.youtube.com\/v\/7Y_O5YYQIl0?version=3\u0026amp;rel=0\u0026amp;showinfo=0\" width=\"640\" height=\"360\"\u003e\u003c\/center\u003e\u003ccenter\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSony’s first G Master standard zoom with constant F2 max. aperture is ideal for portraits and many other subjects. Its F2 aperture, superb optics, and mobility will appeal to even the most demanding pros. Sharpness and contrast rival prime lens quality, while brightness, unrivalled AF, zoom, and a compact, lightweight design offer extraordinary creative scope for stills and movies.\u003c\/p\u003e\n\u003c\/center\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA bright, versatile F2 standard zoom\u003c\/li\u003e\n\u003cli\u003eSharpness that maximizes body potential\u003c\/li\u003e\n\u003cli\u003eF2 G Master design for extraordinary depth\u003c\/li\u003e\n\u003cli\u003eConstant F2 in a compact, lightweight lens\u003c\/li\u003e\n\u003cli\u003ePrecise, reliable, responsive AF tracking\u003c\/li\u003e\n\u003cli\u003eRefined, expressive movie production\u003c\/li\u003e\n\u003cli\u003eChromatic aberration controlled\u003c\/li\u003e\n\u003cli\u003eResistant to flare and ghosting\u003c\/li\u003e\n\u003cli\u003eProfessional control\u003c\/li\u003e\n\u003cli\u003eRugged and reliable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003eAdditional Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA  bright, versatile F2 standard zoom\u003c\/strong\u003e\u003cbr\u003eThe first G MasterTM standard zoom with a constant F2 aperture is ideal for portraits and a wide range of other subjects. Sharpness and contrast rival prime lens quality, while F2 brightness, unrivalled AF, a versatile zoom range, and a compact, lightweight design offer extraordinary creative scope for stills and movies.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSharpness that maximizes body potential\u003c\/strong\u003e\u003cbr\u003eAdvanced design and optical simulation result in zoom quality that rivals prime lenses. Large elements including three XA (extreme aspherical) elements manufactured using original techniques ensure high corner-to-corner resolution at F2 throughout the zoom range.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eF2 G Master design for extraordinary depth\u003c\/strong\u003e\u003cbr\u003eAn F2 max. aperture and G Master optics deliver exquisite, soft bokeh for deep, dimensional images. Spherical aberration is carefully controlled for ideal resolution\/bokeh balance, and a new 11-blade circular aperture unit helps to deliver gorgeous ball bokeh.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConstant F2 in a compact, lightweight lens\u003c\/strong\u003e\u003cbr\u003eThis versatile standard zoom lens delivers image quality that rivals prime lenses plus amazing AF. Innovative optics and XD (extreme dynamic) linear motors make all of this fit in a constant F2 zoom that is only 92.9 x 139.8 mm (3-3\/4 x 5-5\/8) and weighs just 918 g (32.4 oz).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrecise, reliable, responsive AF tracking\u003c\/strong\u003e\u003cbr\u003eFour XD (extreme dynamic) linear motors and the latest algorithm precisely control the large F2 focus group. Reliable focus tracking and instant response are essential at weddings or sports events where every frame counts.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRefined, expressive movie production\u003c\/strong\u003e\u003cbr\u003eFocus breathing is subdued for refined movie imagery. Rack focus and zoom effects can be used with F2 depth of field to create smooth, natural transitions. Critical focus for high frame rate 4K 120p\/FHD 240p* recording is easy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eChromatic aberration controlled\u003c\/strong\u003e\u003cbr\u003eSony’s original Nano AR Coating II minimizes flare\/ghosting, making it possible to shoot clear images even in strong backlighting. Perfect for portraits, sports, movies, live events, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eResistant to flare and ghosting\u003c\/strong\u003e\u003cbr\u003eSony’s original Nano AR Coating II minimizes flare\/ghosting, making it possible to shoot clear images even in strong backlighting. Perfect for portraits, sports, movies, live events, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional control\u003c\/strong\u003e\u003cbr\u003eImportant control functions include Linear Response MF for intuitive manual focus, adjustable zoom ring torque, and an aperture ring with a click ON\/OFF switch. There are also two customizable focus hold buttons, an iris lock switch, and an AF\/MF switch.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRugged and reliable\u003c\/strong\u003e\u003cbr\u003eButtons and switches feature silicone gaskets, the lens mount includes a rubber ring, and all other critical areas are painstakingly designed to prevent the incursion of dust and moisture*5 and ensure maximum reliability in challenging outdoor conditions.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eSpecifications \u003c\/strong\u003e\u003c\/h4\u003e\n\u003ctable class=\"table_fDXOr6EpR9\" style=\"box-sizing: inherit; border-collapse: collapse; width: 936.656px; font-family: OpenSans, 'Segoe UI', Helvetica, Roboto, Arial, sans-serif; font-size: 16px;\" data-selenium=\"specsItemGroupTable\"\u003e\n\u003ctbody style=\"box-sizing: inherit;\"\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv \" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eMaximum Aperture\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv \" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003ef\/2\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eMinimum Aperture\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003ef\/22\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eLens Mount\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eSony E\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eLens Format Coverage\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eFull-Frame\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eMinimum Focus Distance\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e1.2' \/ 38 cm\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eMaximum Magnification\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e0.23x\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eOptical Design\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e20 Elements in 14 Groups\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eDiaphragm Blades\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e11, Rounded\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eFocus Type\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eAutofocus\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eImage Stabilization\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003eNo\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eFilter Size\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e86 mm (Front)\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eDimensions (ø x L)\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e3.7 x 5.5\" \/ 92.9 x 139.8 mm\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"pair_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-bottom: 0.0625rem solid #e5e5e5;\" data-selenium=\"specsItemGroupTableRow\"\u003e\n\u003ctd class=\"label_KqJ3Q3GPKv\" style=\"box-sizing: inherit; border-top: none; padding: 1.25rem 0px; width: 355.927px; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline;\" data-selenium=\"specsItemGroupTableColumnLabel\"\u003eWeight\u003c\/td\u003e\n\u003ctd class=\"value_KqJ3Q3GPKv\" style=\"box-sizing: inherit; color: #666666; font-size: 1.125rem; line-height: 1.375rem; vertical-align: baseline; padding: 1.25rem 0px 1.25rem 2.5rem;\" data-selenium=\"specsItemGroupTableColumnValue\"\u003e\n\u003cdiv class=\"expandableValue_KqJ3Q3GPKv\" style=\"box-sizing: inherit;\"\u003e\u003cspan style=\"box-sizing: inherit;\"\u003e2 lb \/ 918 g\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":52309017690483,"sku":"SNSEL2870GM","price":3298.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0504\/3555\/5511\/files\/1049463_1.jpg?v=1753070896","url":"https:\/\/logiltech.net\/products\/sony-fe-28-70mm-f-2-gm-lens-black-sony-e","provider":"Beach Camera","version":"1.0","type":"link"}