{"product_id":"sigma-28-70mm-f2-8-dg-dn-contemporary-zoom-lens-for-sony-with-7-year-warranty","title":"Sigma 28-70mm F2.8 DG DN Contemporary Zoom Lens for Sony with 7 Year Warranty","description":"\u003ccenter\u003e\u003cembed src=\"https:\/\/www.youtube.com\/v\/xU9gTtoNRaU?version=3\u0026amp;rel=0\u0026amp;showinfo=0\" width=\"640\" height=\"360\"\u003e\u003c\/center\u003e\u003ccenter\u003e\u003c\/center\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: x-large;\"\u003e\u003cstrong\u003eSmart and nimble.\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: x-large;\"\u003e\u003cstrong\u003eThe new standard mirrorless zoom.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: x-large;\"\u003e\u003cstrong\u003eSIGMA sets a new standard in large-aperture mirrorless zoom lenses\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eThe new SIGMA 28-70mm F2.8 DG DN | Contemporary lens is the standard zoom lens that full-frame mirrorless shooters have been waiting for. Designed to meet the demands of professionals while offering compactness that gives it “everyday lens” status, this new 28-70mm lens will find a happy home on the front of many Sony E-mount mirrorlss camera bodies.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong style=\"font-family: Verdana; font-size: small;\"\u003eThe SIGMA 28-70mm F2.8 DG DN | Contemporary redefines the standard zoom for mirrorless cameras by combining outstanding optical performance, an F2.8 constant aperture, and a lightweight and compact body. The design of the 28-70mm F2.8 DG DN | Contemporary is based on the existing 24-70mm F2.8 DG DN | Art, but with a focal range starting at 28mm, making the lens body significantly smaller and lighter while maintaining superb optical performance. It is the smallest and lightest lens in its class. Remaining true to the Contemporary line’s core concept of maintaining an optimal balance between optical performance and lens size, this new optic delivers professional quality results in a body small enough to take on a casual outing.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eIn addition to prioritizing portability, SIGMA’s optical engineers introduced a new combination of coatings and structural elements that make this standard zoom well-equipped for use in a wide range of shooting environments. Likewise, the latest production and manufacturing techniques were employed to ensure exceptionally high build quality. \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eThe 28-70mm F2.8 DG DN | Contemporary introduces another fast, high-performance, large-aperture zoom lens to SIGMA’s mirrorless line-up, offering a more compact alternative to the existing 24-70mm F2.8 DG DN | Art. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eHighlights:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eCompact and lightweight, \u003c\/strong\u003eperfect for everyday use and travel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eA fast maximum aperture of F2.8, \u003c\/strong\u003eproviding consistent low-light capability from 28mm to 70mm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eSIGMA Art-level optical performance, \u003c\/strong\u003ewith incredible sharpness throughout the focal range.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eGorgeous bokeh rendering \u003c\/strong\u003ethat softly blurs the background and brings your subjects to life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eDust and splash-proof mount \u003c\/strong\u003ewith water and oil-repellent front lens coatings for worry-free use and maintenance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eShort focusing distance \u003c\/strong\u003e(magnification ratio of 1:3.3 at 28mm, 1:4.9 at 70mm) for close-ups of just about anything.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eFeatures:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eDesign based on SIGMA’s Art line, with the same uncompromising optical performance\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eThe optical design of the SIGMA 28-70mm F2.8 DG DN | Contemporary is based on the 24-70mm F2.8 DG DN | Art, which is renowned for its outstanding optical performance throughout its zoom range. True to the Contemporary line’s core concept, the 28-70mm F2.8 DG DN | Contemporary was developed to offer the right balance of performance and portability, and as such, this large-aperture standard zoom delivers outstanding image quality that rivals Art line lenses in a body light enough for day-to-day use. Building on state-of-the-art technology, the 28-70mm F2.8 DG DN | Contemporary has an advanced optical design that includes three aspherical, two FLD, and two SLD elements. Despite using fewer elements in total than the 24-70mm F2.8 DG DN | Art, the design results in a thorough correction of axial chromatic aberration and sagittal coma aberration, which cannot be corrected in-camera, allowing users to create images that are uniformly sharp from the center to the edges of the frame. Along with its anti-ghosting design, the use of Super Multi-Layer Coating and Nano Porous Coating means well-controlled flare for high-contrast results in backlit conditions. It also features a water and oil repellant coating on the front side of the lens.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eIn short, the SIGMA 28-70mm F2.8 DG DN | Contemporary combines all of the key optical features required of a large-aperture standard zoom lens, which are essential for photographing a wide variety of subjects in a range of shooting conditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eA lightweight and compact body - ideal for day-to-day use\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eBeing slightly less wide-angle than the 24-70mm F2.8 DG DN | Art has allowed a significant reduction in the size of the 28-70mm F2.8 DG DN | Contemporary lens body. In order to fit with the design concept of the Contemporary line, which balances performance with portability, the new lens features a simpler dust- and splash-proof structure and smaller switches. This makes it the smallest and lightest lens in its class.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eThe new lens features just one lightweight focusing element, which keeps the AF unit small. This, along with a quiet and fast stepping motor, makes for responsive and near-silent autofocus performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eThe 28-70mm F2.8 DG DN | Contemporary weighs in at 470g, and when attached to the SIGMA fp, the entire setup is 890g. The supreme portability afforded by a camera system that weighs less than 1kg gives photographers a huge amount of freedom and flexibility to achieve their creative vision. It’s also a perfect combination for filmmakers looking for a high-performance, lightweight, easy-to-handle camera system that works well with a gimbal and other accessories.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eA large-aperture, standard zoom lens that is light and small enough for casual outings, the 28-70mm F2.8 DG DN | Contemporary will open up new photographic possibilities for better and more creative results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eSuperb build quality with exceptional attention to detail that provides an exceptional user experience\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eWith priority given to optimal portability, the body of the SIGMA 28-70mm F2.8 DG DN | Contemporary consists primarily of lightweight parts. While conventional wisdom states that it is more difficult to ensure processing accuracy for plastic parts than metal parts, there has been no compromise whatsoever on build quality for the 28-70mm F2.8 DG DN | Contemporary. One reason for this is that it uses a type of polycarbonate called TSC (Thermally Stable Composite), which has a comparable level of thermal shrinkage to aluminum. This helps reduce differences between the thermal shrinkage of the metal and non-metal parts, ensuring stable levels of performance even in an environment with extreme temperature changes. The use of polycarbonates in the construction of zoom and focus rings can make their operation feel less premium, but with careful treatment to the precision of these parts and adjusting the movement with the lubricant appropriately, the rings offer a precise action with an exceptionally high-quality feel.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eWhat allows us to achieve these precisely produced parts and such premium aesthetics is the impressive standard of manufacturing technology and rigorous quality control we have at the SIGMA Aizu Factory.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eThe SIGMA 28-70mm F2.8 DG DN | Contemporary offers a new and improved photographic experience for mirrorless users who require a fast aperture standard zoom lens. Its premium, intuitive build makes it as exciting to use the lens as it is to see the incredible images it can produce, inspiring you to start achieving your creative potential.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eAdditional features\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e• Lens construction: 16 elements in 12 groups, with 2 FLD elements, 2 SLD elements and 3 aspherical elements\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eInternal focusing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eCompatible with high-speed autofocus\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eStepping motor\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eCompatible with lens-based optical correction\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e* Function available on supported cameras only. Available corrections may vary depending on the camera model.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eNano Porous Coating\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eSuper Multi-Layer Coating\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eWater and oil repellent coating (front element)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eFocus Mode Switch\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eSupport DMF, AF+MF\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003ePetal-type lens hood\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eSimple dust- and splash-proof design\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eDesigned to minimize flare and ghosting\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eEvery single lens undergoes SIGMA’s proprietary MTF measuring system “A1”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e9-blade rounded diaphragm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eHigh-precision, durable brass bayonet mount\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e‘Made in Japan’ craftsmanship\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e•\u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eTypical Photography: Creative, Travel, Wedding \u0026amp; Events, Portrait, Family\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003eSpecifications:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eCorresponding AF Mount:\u003c\/strong\u003e Sony E-Mount\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eLens Construction:\u003c\/strong\u003e 12 groups, 16 elements (2 FLD elements, 2 SLD elements, 3 aspherical elements)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eAngle of View:\u003c\/strong\u003e 75.4°~34.3°\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eNumber of Diaphragm Blades:\u003c\/strong\u003e 9 (rounded diaphragm)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eMinimum Aperture:\u003c\/strong\u003e F22\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eMinimum Focusing Distance:\u003c\/strong\u003e 19 (W)-38 (T)cm \/ 7.5(W)-15 (T)in.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eMaximum Magnification Shooting:\u003c\/strong\u003e 1:3.3 (W) - 1:4.6 (T)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eFilter size:\u003c\/strong\u003e 67mm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eDimensions (Diameter × Length):\u003c\/strong\u003e 72.2mm×103.5mm \/ 2.8in.×4.1in.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: Verdana; font-size: small;\"\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e 470g \/ 16.6oz.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":41845502443703,"sku":"E97SG2870F28SE","price":989.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0504\/3555\/5511\/files\/913318_1.jpg?v=1752894502","url":"https:\/\/logiltech.net\/products\/sigma-28-70mm-f2-8-dg-dn-contemporary-zoom-lens-for-sony-with-7-year-warranty","provider":"Beach Camera","version":"1.0","type":"link"}